Heineken Interactive Corner
Even before Kinect was born, people in Vietnam had the experience of controlling objects wirelessly without any devices. This system was set up with 2 cameras tracking human motion, the program will then translate them into commands.
Description:
•Attention grabber: creating a premium box attracts movie goers join in Heineken program.
•Minority report style: users can control a 52 inches screen wirelessly just by using their hand gesture. They can rotate play quizzes and games to win tickets and join Heineken VIP program.
Ambient:
•We are the first Digital Agency use this technology in Vietnam
•Gain: More than 180,000 users joined Heineken website.
SOW:
•Ideas
•Software designing and set-up
•Software programming
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